Rust is now able to be officially overridden with the latest DLSS
The new nvidia driver & app will allow you to change these settings: https://i.imgur.com/mAth2Vz.png
https://i.imgur.com/Sug0J6l.png
Set Super resolution to latest of DLAA (native resolution DLSS) and the game should look way better. Make sure to enable DLSS in game.