Why do you think gourmands are so popular?

I'm gourmand girlie and love all the new gourmand releases and all the love this scent family is getting. But why are they popular? Why now? In my mind I think it's because gourmands smell comforting, safe and familiar, three things a lot of people don't feel in their everyday lives. The economy sucks, jobs are hard to get, the right wing is gaining popularity across the west etc etc. a lot of insecurity in many aspects of society so ofc people are trying to find safety and comfort in other ways and fragrances can evoke instant comfort and happiness in us.

What do you think?